Packaging research for a consumer-device brand

Challenge

A consumer-device brand had completed research into its packaging and needed to present it at a conference. The audience had to follow the research quickly, from its goals to its conclusions, within a short talk.

Approach

1. Structured the talk as a research story: goals, method, audience, findings, conclusions.
2. Turned the research findings into charts and diagrams instead of text slides.
3. Designed the deck to be readable from the back of a conference hall.

What we delivered

• A conference presentation of the packaging research.
• Visualisations of the research method, target audience and key findings.

Outcome

The brand presented its packaging research as a clear, visual story that the conference audience could follow from question to conclusion.